I’m looking to create a more tailored way to notify our collectors when new work is added to the website, specifically tied to individual artists rather than general “New Arrivals.”

What I’d like to implement is a system where a collector can express interest in one or multiple specific artists, and then receive a notification when new paintings by those selected artists are uploaded to our site. The goal is to move beyond broad inventory emails and instead provide more focused, relevant updates based on each collector’s preferences.

Ideally, this could function as a “follow an artist” type experience, where we can easily identify which contacts are interested in which artists and notify them accordingly when new work becomes available.

Thank you,

Susan Powell Fine Art